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Research papers

Tomorrow is a new consumer!

The world is looking intensely at Asia today, as it moves rapidly towards becoming not only the world's largest producer and consumer, but also the largest productive workforce. Marketers and policy makers everywhere are keen to know how to exploit...

Catalogue: Asia Pacific 2006
Authors: Sangeeta Gupta, Smita Bhosale
Company: Nielsen
March 19, 2006
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Citation

Gupta and Bhosale (2006a, March 19). Tomorrow is a new consumer!. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/tomorrow-is-a-new-consumer-